71

Instagram analysis of

Haglöfs

Nischad Utbildnings' social media analyst Rickard Eriksson have analyzed the last 3 months of Instagram efforts by Haglöfs, based in Jakobsberg in Stockholms län. During this time the organization have reached an NU Score* of 71, which is 42 % better than the median.

Your NU Score's components

Engagement
50
Follower Base
91
Frequency
70
Followers
44,0K
Interactions
25,9K
Interactions Per Post
1,4K
Interactions Per Follower
0,6
Posts Per Week
6,5

Successful Posts

Haglöfs

Stairway to heaven. @niklashollsten @jennikaipainen @saalbach_com #saalbach #hinterglemm #homeoflässig

2 724 interaction points on 44 035 followers
Haglöfs

For our love of nature. ????@stianmedsekken1

2 075 interaction points on 44 035 followers

Bad Posts

Haglöfs

"I won’t give up, even though it might rain or even storm. Because there is nothing I would rather do. This is where I belong." This is The Beautiful Struggle with fly fisher @emilie.bjorkman #thebeautifulstruggle

330 interaction points on 44 035 followers
Haglöfs

We all strive to get by one way or another. But for some, just getting by isn´t enough. These are the moments we at Haglöfs live for. Welcome to The Beautiful Struggle. #thebeautifulstruggle

421 interaction points on 44 035 followers

Interactions per post

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What is the NU Score?

The NU Score (acronym for Nischad Utbildning) is a quality measurement developed by us, Nischad Utbildning. It's a value between 0 and 100, based on the latest 3 months of activity in social media. The NU score is based on the following:

  • Engagement. A measurement of how engaged your followers have been. By engagement we mean liking, commenting or sharing your posts. A comment means more than a simple like, a share means more than a comment.
  • Follower Base. How big is your potential? A big engagement means nothing without a sizeable and relevant audience.
  • Frequency. How often do you post? The social networks' filter algorithms prefer a steady stream of interesting content.

A regular company/organization should have a NU Score of at least 50. A value below 50 tells you something have to be done to improve your social media activities.