Instagram analysis of


Nischad Utbildnings' social media analyst Rickard Eriksson have analyzed the last 3 months of Instagram efforts by OMNIPOLLO????, based in Stockholm in Stockholms län. During this time the organization have reached an NU Score* of 76, which is 52 % better than the median.

Your NU Score's components

Follower Base
Interactions Per Post
Interactions Per Follower
Posts Per Week

Successful Posts


????the culmination of our explorative journey through beer texture. Pretty dense SOFT SERVE™️ head on OMNIPOLLO®️SHOUTAO IPA (7%) (❤️vid cred @fuerstwiacekbrew ????????) #omnipollo #beereverything ™️

5 641 interaction points on 73 422 followers

MILKSHAKE®️take #2????NEVER☝️☁️stop dreaming. OMNIPOLLO®️????TIRED HANDS®️RASPBERRY MILKSHAKE®️IPA (7,2%). Dreamt up with our sweet angel creative genius life mates at Tired Hands Brewing Co???????? back in March 2015. Brewed with wheat, oats and lactose sugar. Conditioned atop…

4 241 interaction points on 73 422 followers

Bad Posts


????Thousands of recalled Milkshake®️IPA cans being destroyed. May mistakes be the portal of discovery and thank you all for the support. #omnipollo #beereverything

397 interaction points on 73 422 followers

????????????????????Massive honor to receive SVENSKA ÖLFRÄMJANDETS GULDPIN 2018. We work everyday for beer and beer works everyday for us. #dontdrinkbeereveryday #omnipollo #beereverything #craftbeer ❤️

1 198 interaction points on 73 422 followers

Interactions per post

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What is the NU Score?

The NU Score (acronym for Nischad Utbildning) is a quality measurement developed by us, Nischad Utbildning. It's a value between 0 and 100, based on the latest 3 months of activity in social media. The NU score is based on the following:

  • Engagement. A measurement of how engaged your followers have been. By engagement we mean liking, commenting or sharing your posts. A comment means more than a simple like, a share means more than a comment.
  • Follower Base. How big is your potential? A big engagement means nothing without a sizeable and relevant audience.
  • Frequency. How often do you post? The social networks' filter algorithms prefer a steady stream of interesting content.

A regular company/organization should have a NU Score of at least 50. A value below 50 tells you something have to be done to improve your social media activities.