Instagram analysis of

Lana Del Rey

Nischad Utbildnings' social media analyst Rickard Eriksson have analyzed the last 3 months of Instagram efforts by Lana Del Rey. During this time the organization have reached an NU Level* of 73, which is 23 % better than the average in Sverige.

Engagemang
52
Följarskara
100
Frekvens
64
NU-poäng
73
Followers
10,9M
Interactions
14,7M
Interaktioner Per Post
491,6K
Interactions Per Follower
1,4
Posts Per Week
5,0


Appreciation Level Ranking
Östermalm#0
Stockholms län#56
Sverige#356

Successful Posts

Lana Del Rey
1 191 220 interaction points on 10 868 999 followers
2 months ago
Lana Del Rey

Making magic

925 935 interaction points on 10 868 999 followers

Bad Posts

Lana Del Rey

POP UPS

120 076 interaction points on 10 868 999 followers
Lana Del Rey

Inspiration #4 Tennessee Williams: When asked what the motivation was behind one of his screenplays he relied ´it´s a plea for the understanding of the delicate people.´

139 917 interaction points on 10 868 999 followers

Interaktioner per inlägg

The definition of the Appreciation Level

The Appreciation Level is the ability to create relevant and appreciated social content, so good that the followers show an active interest. The (or AL) is calculated based on the number of interactions (likes, comments and shares) per post, divided by the social channel's followers (the potential). The is shown in per mille.

In other words; 45,2 means that every post has been liked, commented on or shared by on average 45,2 per mille (or 4,52 percent of the followers).

This analysis was based on data fetched from Instagram 2 months ago